Looking Forward

Moderator: Dean Taylor, SCE

Tom Turrentine, Director, PHEV Research Center, UCD

Topic: Lessons Learned

  • Batteries are too expensive
  • Minimum 20k units per year for profit
  • ZEV program viewed as cost by US OEM; as a threat by Japan OEM
  • EV deployments require education of consumers and industry
  • Public fast charging infrastructure was expensive and over subsidized
  • Need to simplify buy process (shouldn't have to sell the infrastructure with car: setup house for charging, change utility rates, etc)
  • Multiple charging standards increased problems and cost
  • Niche markets provide a lot of opportunity
  • Keys for success:
    • Keep it simple
    • Will require social adaptations given limited range and charging
    • Better coordination between partners
    • R&D and deployment will take time

Masato Fukino, Senior Manager, Hybrid Technology Dept, Nissan

  • Goal of reducing CO2 by 70% by 2050. 
  • ICE CO2 can still be reduced by 30%
  • Developing li-ion MN spinel battery in laminated flat pack that has tested out at 150,000 miles
  • Nissan is committed to becoming a zero emissions vehicle leader
  • Plan on starting US sales in FY2010